Using Lists to Organize Your Podcast Research

Lists are Podscan's versatile content organization system. Think of them as dynamic folders that can hold any type of content — podcasts, episodes, mentions, alerts, topics, and people — all in one place.

How Lists Work as Tags

Instead of adding tags to items, you add items to lists. Each list essentially represents a category or label.

Example: Rather than "tagging a podcast as competitor," you add the podcast to a list called "Competitors." This approach offers powerful advantages:

• Mixed content types: A single list can contain podcasts, episodes, mentions, and more
• Dynamic growth: Lists update automatically when you add automated sources
• Webhook notifications: Each list can trigger notifications to external systems

Creating a List

1. Navigate to Lists in the main navigation
2. Click New List
3. Give it a descriptive name (e.g., "Q1 Competitor Mentions" or "Guest Opportunities")
4. Optionally add a description
5. Set visibility: Private (only you) or Team (shared with team members)

Adding Items to Lists

The Add to List button appears throughout Podscan. What makes it powerful is contextual intelligence — you can add more than just what you're viewing.

When viewing a mention, you can add:

• The mention itself (one-time)
• The alert that found it (dynamic — future matches auto-add)
• The episode containing it
• The entire podcast (dynamic — future episodes auto-add)

When viewing an episode, you can add:

• The episode
• The podcast
• Topics discussed (dynamic — future episodes with these topics auto-add)
• People or brands mentioned

Three Ways to View Your Lists

List View

The primary organization view showing all collected items. Features include:

• Search within the list
• Filter by type or date
• Export as CSV or JSON
• Pagination for large collections

Feed View

A dynamic content stream showing related items:

• All episodes from podcasts in your list
• Topics mentioned in tracked episodes
• People appearing in tracked shows

This transforms static collections into discovery tools.

Demographics View

Aggregate demographic analysis across all podcasts in your list:

• Age and gender distribution
• Education and engagement levels
• Professional industries represented
• Export as JSON or Markdown report

Practical Use Cases

Competitor Monitoring: Create a list called "Competitors," add competitor podcasts, and use Feed View to see all their new episodes automatically.

Media Outreach List: Build a list of podcasts for potential guest appearances, filtering by audience size and demographics.

Client Reports: Organize mentions by client into separate lists, then export for reporting.

Content Research: Collect episodes about specific topics for content inspiration.

Automation with Webhooks

Enable webhook notifications for any list to:

• Send new additions to Slack
• Update a CRM when mentions are added
• Trigger custom workflows via Zapier

Configure webhooks in Edit List → Enable webhook notifications.

Tips for Effective List Organization

• Use descriptive names that include project context
• Leverage dynamic additions (alerts and podcasts) to automate collection growth
• Review Demographics View periodically to understand aggregate audience data
• Export regularly for client reporting or team sharing

Updated on: 18/12/2025