How to Tag and Organize Content in Podscan

The Podscan Tagging Philosophy: Lists Are Your Tags

Podscan takes a unique approach to organizing content. Instead of adding tags to items, you add items to lists. Each list you create essentially functions as a tag or category.

The key concept: We don't add tags to items — we add items to lists.

Why Lists Instead of Tags?

This approach offers significant advantages over traditional tagging systems:

1. Dynamic Collections: Lists automatically grow as you add new items. Add a podcast to your "Competitors" list, and it stays organized with all your other competitor research.
2. Mixed Content Types: A single list can contain any combination of podcasts, episodes, topics, mentions, alerts, and people/brands. Traditional tags only work within one content type.
3. Built-in Automation: Every list can have its own webhook notifications. When something is added to a list, you can trigger workflows in external tools like Zapier, Slack, or your CRM.
4. Team Collaboration: Lists can be private or shared across your entire team, enabling collaborative organization without duplicate effort.
5. Unlimited Categorization: Any item can belong to as many lists as you need. A podcast could be in "Competitors," "Technology Shows," and "Potential Sponsors" simultaneously.

How to Use Lists as Tags

Instead of "tagging a podcast as 'competitor'":

Create a list called "Competitors" and add the podcast to it.

Instead of "tagging an episode as 'follow-up needed'":

Create a list called "Follow-up Required" and add the episode to it.

Instead of "tagging a mention as 'positive PR'":

Create a list called "Positive Coverage" and add the mention to it.

Adding Items to Lists

The "Add to List" button appears throughout Podscan — on podcasts, episodes, mentions, topics, people, brands, and search results.

When you click it, you can:

• Add to an existing list
• Create a new list on the spot
• Add related items (e.g., when viewing a mention, add the podcast or alert too)

Pro tip: When adding items from alerts, you can add not just the mention but also the alert itself — meaning all future matches from that alert will automatically be added to your list.

Setting Up Notifications for Your Lists

Each list can have its own webhook URL configured. This means you can:

• Send new list additions to Slack
• Trigger Zapier automations when items are added
• Update your CRM or custom dashboards automatically
• Build workflows specific to each "tag" category

To set this up: Open your list → Click "Edit" → Enter your webhook URL → Save.

Common List Examples

Here are some lists that work well for organization:

• Competitors — Track competitor podcasts
• Partnership Opportunities — Shows open to sponsorship or guests
• Positive Mentions — Favorable coverage of your brand
• Negative Mentions — Coverage requiring response
• Follow Up Required — Items needing action
• Industry Thought Leaders — Key voices in your space
• Client Research: [Client Name] — Organize by project or client

Summary

In Podscan, lists are your tags. Create a list for any category you want to track, then simply add items to that list as you discover them. With webhook notifications, your lists become not just organizational tools but automation triggers for your entire workflow.

Updated on: 16/12/2025